Nan Fang Du Shi Bao·2025-06-20 01:07Core Viewpoint - The recent surge in demand for the Labubu blind box series from Pop Mart has led to scalping and price inflation, prompting discussions about implementing facial recognition technology to combat this issue [2][3]. Group 1: Company Actions and Responses - Pop Mart's Labubu series has seen significant consumer interest, with the latest product launch resulting in sold-out statuses across various sales channels [3]. - Reports indicate that Pop Mart is considering a dual verification method of "facial recognition + mobile binding" in select stores to prevent scalping [2][3]. - However, multiple Pop Mart stores and customer service representatives have stated that they have not received any official notification regarding the implementation of facial recognition for purchases [3]. Group 2: Regulatory Context - The "Facial Recognition Technology Application Security Management Measures" came into effect on June 1, 2025, stipulating that facial recognition cannot be the sole verification method if other options are available [4]. - The regulation emphasizes the need for explicit consent from individuals before processing their facial information, highlighting the sensitivity of such data [4][5]. - Experts have raised concerns about the potential misuse of facial recognition technology, advocating for a cautious approach to its implementation in consumer transactions [5].