“隐形冠军”压力大，视源股份递表联交所

Core Viewpoint - The company, Guangzhou Shiyuan Electronic Technology Co., Ltd. (002841.SZ), is seeking to raise funds through an H-share IPO in Hong Kong to support its high R&D expenditures and global expansion strategy amidst declining profitability [1][2][9]. Financial Performance - In 2024, the company reported record revenue of 22.401 billion yuan, a year-on-year increase of 11.05%, but net profit attributable to shareholders fell significantly by 29.13% to 971 million yuan [1]. - The gross margin decreased from 26.2% in 2022 to 20.9% in 2024, indicating a decline in profitability [1]. - The "Smart Terminal and Applications" segment, which includes the "Seewo" and "MAXHUB" brands, saw a gross margin drop from 35.6% in 2022 to 25.3% in 2024 [1][4]. Business Segments - The "Smart Control Components" segment experienced robust growth, with revenue increasing by 20.4% in 2024, particularly driven by a 65.64% surge in home appliance controllers [1][6]. - Despite the growth in the "Smart Control Components" segment, its gross margin was only 14.3%, which negatively impacted the overall profitability of the company as this segment's revenue share rose from 41.9% in 2022 to 45.9% in 2024 [7]. R&D Investments - The company invested 1.54 billion yuan in R&D in 2024, which accounted for 6.88% of its revenue, indicating a commitment to innovation despite declining profits [2][8]. - The management plans to increase R&D spending in 2025 to enhance technology innovation and product upgrades [2]. Market Position and Competition - The company holds leading market shares in several segments, including 17.5% in global education interactive smart panels and 25.0% in China's enterprise service market for interactive smart panels [3]. - However, the education and enterprise service segments faced revenue declines of 8.75% and 2.60%, respectively, due to increased competition from major players like Huawei and Lenovo [4][5]. Global Expansion Strategy - The IPO aims to enhance the company's international market presence and brand influence while providing a broader capital platform for long-term development [9]. - The company reported a 16.83% increase in overseas revenue, reaching 4.348 billion yuan in 2024, as part of its strategy to penetrate international markets [9][10]. AI and Future Prospects - The company is focusing on AI as a core direction for future growth, with significant R&D investments aimed at developing AI applications in education [11][12]. - The management has outlined strategies to improve the revenue share of high-margin products and enhance market promotion of AI products [12].