Core Viewpoint - Recent rumors suggest that Zhijie may separate from Chery Group, but internal sources deny these claims, affirming that Zhijie remains under the Huawei "Hongmeng Smart Travel" ecosystem and is fully controlled by Chery Automobile [1][3][4] Group 1: Company Structure and Operations - Zhijie is still part of the Huawei "Hongmeng Smart Travel" ecosystem and has not separated from Chery Group, which continues to hold full control [3] - The establishment of a new company by Zhijie is unclear, as the brand operates independently like other sub-brands under Chery [3] - Zhijie is currently screening dealer qualifications, favoring larger dealers, with a new store in Dongguan covering 10,000 square meters [4] Group 2: Product Development and Market Position - The Zhijie project was initiated in 2022, with significant investment and collaboration between Chery and Huawei, involving thousands of engineers [4] - The first model, Zhijie S7, was launched with a pre-sale price range of 258,000 to 358,000 yuan, but faced delivery delays due to production capacity issues [7] - Zhijie S7 has undergone multiple launches to address market challenges, including a price reduction and added features to stimulate orders [8] Group 3: Internal Dynamics and Resource Allocation - There are claims of internal resource competition between Zhijie and other Chery brands, but Zhijie representatives deny any unfair resource distribution [11][12] - The collaboration between Chery and Huawei has faced challenges regarding technical control and product definition, with both parties having differing priorities [12][14] - Industry experts view the partnership as a testing ground, suggesting that Zhijie's independence may ultimately benefit both companies by allowing them to focus on their strengths [13][14]
不堪内耗，智界要脱离奇瑞汽车单干？内部人士回应：没有的事