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闲鱼篮球偏好用户达4000万人 球星卡热度上升拍出高价
Xin Hua Cai Jing·2025-06-20 14:38

Core Insights - The surge in LABUBU prices highlights the explosive power of the emotional economy [1] - Xianyu's "2025 NBA Player Commercial Value List" reveals that there are currently 40 million basketball enthusiasts on the platform [1] - Since the start of the 2024-2025 NBA playoffs, trading of player cards, particularly those with player signatures, has become increasingly popular, with a signed card from Stephen Curry reaching a peak transaction price of 140,000 yuan [1] Group 1 - The trading of player cards has seen a significant increase, with notable sales for cards of Kobe Bryant, Stephen Curry, Jayson Tatum, Tyrese Haliburton, and Giannis Antetokounmpo during April to May 2025 [1] - The demographic of NBA-related consumers is primarily composed of younger generations, with 44% being aged 18-24 and 20% aged 25-29 [1] - Emerging players like Ja Morant, Tyrese Haliburton, and Victor Wembanyama are gaining traction in terms of search popularity and card sales [1] Group 2 - In June, Xianyu launched an NBA community that includes all 30 NBA teams, over 170 active players, and more than 70 retired legends, with ongoing expansions [2] - The NBA community allows users to quickly access information on their favorite players' merchandise and market trends [2]