全链条赋能品牌出海 浙江衢州打造跨境电商新生态

Group 1 - The event "Zhejiang Cross-Border E-Commerce Resource Matching Activity" aims to enhance regional collaboration and support enterprises in expanding global markets [1] - Zhejiang's cross-border e-commerce export value reached 109.55 billion yuan in the first five months of this year, a year-on-year increase of 33.7%, contributing 1.8 percentage points to foreign trade growth [1] - Since being approved as a cross-border e-commerce comprehensive pilot zone, Quzhou has developed a unique path for cross-border e-commerce that aligns with local industry characteristics, achieving significant results [1] Group 2 - Quzhou has established a three-in-one open platform matrix consisting of "comprehensive pilot zone + comprehensive bonded zone + free trade innovation zone," fostering nine key industries with over 21 enterprises exporting more than 100 million yuan annually [1] - The average annual growth rate of Quzhou's cross-border e-commerce import and export value has reached 105% since 2021, with an export value of 2.92 billion yuan from January to April 2025, marking a year-on-year increase of 162.6% [1] - The event gathered nearly 20 cross-border e-commerce platforms and 22 service institutions from logistics, finance, and intellectual property sectors, creating a comprehensive online and offline connection [1] Group 3 - Talent incubation cooperation is a key element in empowering industries, with local universities partnering with Quzhou's cross-border e-commerce association to match overseas students with local industry needs [2] - The local ecosystem is evolving, with traditional foreign trade enterprises transitioning to cross-border e-commerce, supported by the establishment of multiple cross-border e-commerce industrial park projects [2] Group 4 - Quzhou's e-commerce industrial park is set to complete renovations by July, attracting various e-commerce and supporting service companies, focusing on a digital and intelligent integration model [3] - The event featured representatives from platforms like Shopee, Amazon, and Shein sharing practical experiences in logistics optimization and brand marketing, while also introducing support policies for "export to domestic sales" [3] - Quzhou aims to enhance its "policy + talent + logistics + finance" ecosystem and explore new business models such as "cross-border e-commerce + bonded warehouse live streaming" and "cross-border e-commerce + China-Europe freight trains" [3]