Core Viewpoint - The first Shanghai International Animation Month will integrate three major animation and gaming exhibitions: CCG EXPO, Bilibili World, and ChinaJoy, under the theme "Manga City, High Summer" from July 4 to August 10, aiming to create a vibrant two-dimensional culture experience [1][2] Group 1: Event Overview - The event will showcase the grandeur of the three major animation festivals and will offer a limited "Three Exhibition Linkage" ticket called "Magic City Dimension Pass" [1] - The event will issue "Dimension Digital Consumption Coupons" and collaborate with 15 major shopping districts, themed hotels, and unique venues to launch immersive activities [1] - The integration of the three top exhibitions represents not only a scale increase but also an ecological integration and upgrade, showcasing Shanghai's ambition to become a "new global cultural landmark" for two-dimensional culture [1] Group 2: Economic Impact - The event is expected to attract over one million domestic and international visitors, boosting consumption in the city's shopping districts and cultural tourism spots [2] - The first CCG EXPO aims to discover new potential animation IPs through its incubation efforts, leveraging the popularity and consumer potential gathered from the three major exhibitions [2] Group 3: Technological Integration - The event will utilize advanced technologies such as XR (Extended Reality), holographic projection, and immersive theater to create a "dream space" that blurs the line between virtual and reality [2] - The event will feature multiple original Shanghai-produced animation IP works and will connect participants to various cultural landmarks through a designated route [2]
三展联动升级全城“次元”生态 预计吸引超百万观众 首届上海国际动漫月七月四日开启
Jie Fang Ri Bao·2025-06-21 01:53