（投资中国）新西兰恒天然大中华区CEO：中国将提供强劲的市场增长机会

Core Viewpoint - The implementation of zero tariffs on New Zealand dairy products entering China starting January 1, 2024, presents significant growth opportunities for Fonterra, as China is a key strategic market for the company [1]. Group 1: Market Opportunities - Approximately 30% of New Zealand's dairy exports are directed to China, highlighting the importance of this market for Fonterra [1]. - The rise of the middle-income group in China is expected to drive strong market growth for dairy products, as consumer demand for high-quality nutrition increases [1][2]. - Fonterra's food service business in Greater China has achieved nearly double-digit compound annual growth from fiscal year 2021 to 2024, reflecting the growing preference for high-quality dining among Chinese consumers [1]. Group 2: Strategic Initiatives - Fonterra has established six application centers in China to drive local innovation, collaborating with clients to develop around 300 new applications annually [2]. - The company plans to focus on nutritional health solutions for the aging population, sustainable development, and localizing its dairy product research and development from New Zealand [2]. - Fonterra aims to meet the increasing consumer expectations for health, sustainability, and transparency through high-quality grass-fed dairy products, following the introduction of New Zealand's grass-fed management standards [3].