IReader Technology(SH:603533) Jing Ji Wang·2025-06-23 09:24Core Viewpoint - The short drama "Zhe Tian," adapted from a popular web novel, integrates AI technology throughout its production process, showcasing a unique blend of original IP and advanced technology [1][2]. Group 1: Project Overview - "Zhe Tian" is based on the highly popular fantasy novel by author Chen Dong, which has a significant fan base and has been developed into various media formats including games and animations [1]. - The short drama aims to evoke nostalgia and emotional resonance by retaining key character traits and storylines from the original work [1]. Group 2: AI Integration - AI technology plays a crucial role in the production of "Zhe Tian," contributing to virtual scene construction, special effects, character design, and narrative coherence [2]. - The use of AI includes "image-to-video" technology for efficient virtual scene creation, complex algorithms for dynamic special effects, and multi-modal emotional modeling for character expressions [2]. Group 3: Competitive Advantages - The company possesses three core advantages in the short drama market: a leading digital reading platform with a vast library of verified original content, deep integration of AI technology in the production process, and a closed-loop ecosystem that maximizes the value of short dramas [2]. - The CEO emphasizes that the company controls its own IP, unlike competitors who may rely on expensive external IP purchases [2]. Group 4: Future of AI in Production - The CEO expresses that while AI can facilitate mass production, the focus should remain on ensuring each work retains its uniqueness and accurately reflects the original story [3]. - The company views AI as a tool for enhancing the quality of productions rather than merely a means to achieve mass output [3].