浙江诸暨：“平台+产业”助推珍珠走向世界

Group 1 - The core viewpoint is that the pearl industry in Zhuji, Zhejiang, is leveraging various online platforms to expand its market reach globally, transforming from a passive sales approach to active global distribution [1] - The local pearl market has surpassed a scale of 50 billion yuan, with online sales accounting for over 60% of this figure [1] - The integration of cross-border e-commerce platforms like Amazon, TikTok, and AliExpress is expected to drive cross-border e-commerce sales to exceed 500 million yuan by 2024 [1] Group 2 - The establishment of a product information traceability mechanism for online sales in Zhuji aims to enhance product quality and consumer trust [2] - A quality inspection and logistics integration warehouse has been set up in Huadong Jewelry City, ensuring that products sold through platforms like Douyin undergo third-party inspection before shipment [2] - The online sales performance of Zhuji's pearl industry has seen significant growth, with daily live streaming sessions exceeding 7,000 and single-session sales reaching up to 20 million yuan [2] Group 3 - Zhejiang plans to cultivate 25 consumer goods industry clusters, each exceeding 10 billion yuan, to enhance the integration of innovation, industry, and supply chains [3] - The "platform + industry" initiative is a key reform in the platform economy aimed at promoting high-quality development in the province [3]