Core Insights - JCDecaux Spain has won Gold and Silver awards at Cannes Lions for the "Still Open" campaign, which supports businesses affected by flooding in Valencia, and a Bronze Lion for the "Meet Marina Prieto" campaign [1][2][3] Group 1: Awards and Campaigns - The "Still Open" campaign won Gold in the Creative B2B category and Silver in the Outdoor category, showcasing 19 local businesses impacted by flooding, reaching over 2.5 million daily Metro passengers [2] - The "Meet Marina Prieto" campaign, previously awarded in 2024, received a Bronze Lion in the Creative Strategy category, demonstrating the effectiveness of out-of-home advertising [3] Group 2: Company Achievements - JCDecaux reported a revenue of €3,935.3 million in 2024 and is recognized as the number one Out-of-Home media company worldwide, with a daily audience of 850 million people across more than 80 countries [5] - The company operates 1,091,811 advertising panels globally and is present in 3,894 cities with populations over 10,000 [5] - JCDecaux has been recognized for its sustainability efforts, achieving various accolades in extra-financial performance and joining the RE100 initiative [5]
Gold, Silver and Bronze: JCDecaux Spain is once again rewarded for its creativity at Cannes Lions