韩国企业代表团到访愿景未来 共探直播电商全球化新机遇

Group 1 - A delegation of over ten well-known Korean brands, media, and companies visited Vision Future to explore the development model and innovative achievements of leading live e-commerce enterprises in China, aiming to deepen cross-border e-commerce cooperation between China and South Korea [1][5] - The delegation toured various facilities including the Vision enterprise showroom, matrix live broadcast room, and innovative live broadcast space, receiving detailed introductions on live operation, brand empowerment, and digital marketing, and highly evaluated the development scale and technological innovations of the enterprises [3][5] - The global live e-commerce market is experiencing explosive growth, with the South Korean market particularly prominent, projected to reach 25 trillion KRW (approximately 19 billion USD) in 2024 and expected to exceed 30 trillion KRW by 2025, with over 60% of overseas purchases coming from Chinese platforms [5][7] Group 2 - The visit is seen as a significant step towards internationalizing local e-commerce and linking resources to empower enterprises, with Vision positioned as a "bridgehead" for local live e-commerce, leveraging its unique experience and resource advantages [5][7] - As Chinese live streaming agencies expand internationally, the industry is transitioning from "product output" to "ecosystem output," with Vision planning to collaborate with global partners to enhance service offerings and inject new momentum into international business and cross-border e-commerce development [7]