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Group 1: Industry Overview - The tea industry in Xingye County is a key agricultural focus, with a total tea garden area of 30,000 acres, including over 6,000 acres of organic and green certified tea gardens [2] - The county has 16 tea processing enterprises, 14 handmade tea product workshops, over 20 tea-growing cooperatives, and more than 3,000 tea farmers, forming a complete industry chain from planting to processing to sales [2] - The annual production of dry tea exceeds 2,400 tons, generating nearly 400 million yuan in annual output value [2] Group 2: Company Initiatives - Xingye County Mingyun Tea Co., Ltd. has developed over 10 new flavors of "Xingye Milk Tea" since its inception in 2024, with more than 50,000 cups promoted during the trial phase [1] - The company’s milk tea, priced at 12 yuan per cup, has seen high demand, leading to rapid sales and the need for replenishment of raw materials [1] Group 3: Market Trends - Traditional tea companies are increasingly entering the milk tea market to attract younger consumers, emphasizing high-quality tea leaves and health-oriented products [4] - New tea beverages, such as the selenium-rich peach lemon tea, have been well-received, indicating a strong market potential for innovative tea products [4] - The county is exploring a model that combines local milk tea brands with cultural IP to enhance consumer experiences and drive economic growth [5]