开摘！增城原产地仙进奉甜蜜上市

Core Viewpoint - The opening ceremony for the 2025 harvest of the "Zengcheng Original Production Xianjinfeng Lychee" was held, marking the beginning of the lychee season and highlighting the fruit's growing popularity and market reach [2][5][6]. Group 1: Event Overview - The opening ceremony took place on June 23 at the Lychee Cultural Museum in Xian Village, Zengcheng, attended by various agricultural experts and representatives from seven provinces [2][4]. - The Xianjinfeng lychee, known for its late maturity and high quality, has been recognized as a leading agricultural variety by the Ministry of Agriculture and Rural Affairs in 2023 [10][11]. Group 2: Product Characteristics - Xianjinfeng lychee is praised for its unique cracked skin, juicy flesh weighing between 23-30 grams, and a sweetness level reaching 18-20 degrees, with a high kernel rate exceeding 85% [9][10]. - The fruit's harvest period has been extended from 40 days to 150 days due to staggered maturity across seven major production areas, allowing consumers to enjoy the lychee from June to October [19]. Group 3: Industry Impact - The rise of the Xianjinfeng lychee industry is attributed to the efforts of three generations of the Chen family, who have developed a 300,000-acre production area and promoted the fruit through innovative marketing strategies [22][25]. - The event also emphasized collaboration among various stakeholders, including financial institutions and agricultural associations, to enhance the industry's growth and market presence [33][34]. Group 4: Future Prospects - Zengcheng plans to deepen cooperation with other provinces such as Fujian, Sichuan, Chongqing, and Yunnan to further expand the market for Xianjinfeng lychee and ensure a stable supply chain [44].