Workflow
服务创新不是空谈!海尔智家凭数字化服务获行业创新奖
Zheng Quan Zhi Xing·2025-06-24 10:36

Core Viewpoint - The article discusses the persistent challenges in the home appliance service industry, including issues of overcharging, low efficiency, and unprofessionalism, and highlights Haier Smart Home's digital service innovations as a solution to these problems [1][3]. Group 1: Service Challenges - The home appliance service industry faces three main issues: overcharging, low efficiency, and unprofessional service [1][3]. - Users frequently express dissatisfaction with service quality, indicating a need for significant improvements in the industry [1]. Group 2: Haier Smart Home's Innovations - Haier Smart Home has developed the industry's first digital service platform to address traditional service pain points and enhance user experience [3][5]. - To combat overcharging, Haier Smart Home offers a dual guarantee system, allowing users to view service pricing through the Haier Smart Home app or mini-program before services commence [3]. - The platform employs intelligent scheduling and two-way online interaction to improve service efficiency, enabling service requests to be processed almost instantly [3][5]. Group 3: Professionalism and Training - Haier Smart Home has optimized personnel management and service systems to ensure user interests are protected, employing over 100,000 service technicians dedicated solely to Haier users [5]. - The digital platform includes specialized courses for service technicians to enhance their professionalism and service quality [5]. Group 4: Industry Recognition and Future Plans - Haier Smart Home received the "China Life Service Industry Innovation Case" award for its digital service model, affirming its leadership in the home appliance service sector [5]. - The company plans to continue its focus on digital service innovations to drive industry development and improve user experience comprehensively [5].