央行等六部门发布金融支持扩消费“19条” 鼓励消费产业链优质企业上市融资

Core Viewpoint - The People's Bank of China and several government agencies issued guidelines to enhance financial support for consumption, emphasizing the importance of consumption in economic development and proposing 19 specific measures to boost consumer spending [1][2]. Financial Support for Consumption - The guidelines focus on enhancing the specialized service capabilities of financial institutions and expanding financial supply in the consumption sector, with credit support playing a crucial role [1][2]. - As of the end of Q1 this year, the balance of consumer loans (excluding personal housing loans) reached 21.02 trillion yuan, showing a year-on-year growth of 6.1%, which is 3.1 percentage points faster than the overall growth of household loans [2]. Structural Monetary Policy Tools - The guidelines include the establishment of a 500 billion yuan service consumption and pension relending program, aimed at incentivizing financial institutions to increase support for service consumption sectors such as hospitality, entertainment, and education [2][3]. - This relending tool is part of a broader financial policy announced in May, which will be in effect until the end of 2027 [2]. Expansion of Goods Consumption - The guidelines propose innovations in consumer credit products to meet diverse consumer needs and emphasize the importance of trade-in financing for consumer goods, particularly in the automotive sector [3]. - Support for quality enterprises in the consumption industry to raise funds through public offerings and bond issuance is also highlighted [3]. Enhancing Financial Services - The guidelines stress three main directions for financial efforts in the consumption sector: enhancing residents' consumption capacity, improving consumption supply efficiency, and strengthening basic financial services [3][4]. - The need for improved consumption infrastructure, particularly in logistics and supply chain efficiency, is acknowledged, with plans to explore innovative financial products to support infrastructure development [4]. Optimizing Consumer Environment - The guidelines emphasize optimizing payment services, building a credit system in the consumption sector, and protecting consumer financial rights to enhance consumer willingness and enthusiasm for spending [5].