Workflow
Conagra Brands to Achieve Multi-Year Modernization Milestone in Frozen Portfolio by End of 2025
ConagraConagra(US:CAG) Prnewswire·2025-06-25 14:30

Core Viewpoint - Conagra Brands, Inc. is set to complete the removal of certified Food, Drug & Cosmetic colors from its U.S. frozen product portfolio by the end of 2025, marking a significant milestone in its portfolio modernization strategy [1][2]. Group 1: Portfolio Modernization - The transition away from FD&C colors is part of a broader strategy to modernize the portfolio in alignment with consumer preferences [2]. - By the beginning of the 2026-2027 school year, Conagra will not offer products with FD&C colors sold to K-12 schools [2]. - The company aims to discontinue the use of FD&C colors across its entire U.S. retail portfolio by the end of 2027 [2]. Group 2: Consumer Trends and Product Innovation - Conagra has a history of adapting to evolving consumer interests, focusing on health and wellness, diverse lifestyles, and nutritional needs [3]. - The company emphasizes affordable, convenient nutrition, offering a variety of food groups including whole vegetables and portion-controlled frozen meals [3]. - Brands like Birds Eye and Healthy Choice support consumers' nutritional goals and healthy eating patterns [3]. Group 3: New Product Initiatives - Earlier in the year, Conagra launched the "On Track" badge on select Healthy Choice products, indicating high protein, low calorie, and good fiber content, making them "GLP-1 friendly" [4]. - Healthy Choice was the first major food brand to highlight "GLP-1 Friendly" on its packaging [4]. Group 4: Company Overview - Conagra Brands, Inc. is one of North America's leading branded food companies, with a history of over 100 years in quality food production [5]. - The company generated fiscal 2024 net sales of more than $12 billion [5].