ZHI-TECH(SZ:300785) Xin Hua Cai Jing·2025-06-25 14:47Core Insights - The consumption platform "What Worth Buying" has reported a significant increase in consumer decision-making efficiency driven by AI, leading to growth in consumption during the "618" shopping festival [2] - The company launched multiple AI products, including the AI engine "Fire Eye" AIUC engine, user-facing AI products "What Worth Buying" GEN2, shopping agent "Zhang Dama," and the foundational AI infrastructure product "Haina" MCP Server [2] - The AIUC engine has enhanced product selling points, risk warnings, and purchase suggestions, with a 15-fold increase in AIUC label recognition and a reduction in content review time to one-eighth of last year's duration [2] Company Developments - The "Haina" MCP Server has gained industry attention for its integration of data and content advantages in the consumer sector, offering unique value in richness, real-time capabilities, and neutrality [3] - The "Haina" MCP Server has been made available to various partners, including large models and intelligent terminal applications, facilitating extensive adaptation for AI applications [3] - In June, the overall content and product output from the "Haina" MCP Server exceeded 8 million, marking a nearly 80% increase compared to May [3]