报告预计：到2028年全球健康经济规模将接近9万亿美元

Core Insights - The Chinese health and wellness industry is undergoing rapid transformation, with increasing consumer health awareness and demand. By 2028, the global health economy is expected to approach $9 trillion [1][2]. Group 1: Consumer Awareness and Behavior - 86% of Chinese respondents actively take steps to improve their health, significantly higher than the global average of 70% [1]. - 77% of respondents are willing to share personal health data with companies to make healthier decisions [1]. - Social media advertising and influencer recommendations significantly impact health and wellness purchasing decisions, with 81% of Chinese respondents indicating these factors influence their choices [1]. Group 2: Acceptance of Health Technology Products - Chinese consumers show a higher acceptance of health technology products compared to the global average, with 51% stating they "absolutely prefer" tech products with health features [2]. - The primary considerations influencing the purchase of health technology products include product functionality and features (81%), brand reputation (63%), user reviews and ratings (63%), and price (61%) [2]. Group 3: Survey Scope - The report surveyed 19 countries with nearly 19,000 consumers participating in online interviews [3].