Core Viewpoint - Shanghai Lianjia is set to pilot a new service model called "tenant separation" starting July 1, 2025, where each agent will focus solely on either buyers or sellers, aiming to enhance service quality and ensure transparency in transactions [3][4]. Company Summary - Shanghai Lianjia emphasizes improving service quality and protecting the rights of customers and homeowners as a priority [1]. - The new "tenant separation" model aims to break the limitations of traditional dual-agent services, which often lead to conflicts of interest [1][4]. - The company is responding to market changes and is seen as a leader in implementing this model in first-tier cities [2][4]. Industry Summary - The transition from dual-agent to single-agent services is already being practiced in Shenzhen, indicating a shift towards more transparent and defined roles in real estate transactions [1][4]. - The trend towards single-agent representation is common in mature real estate markets overseas, focusing on maximizing the interests of the client [2]. - If successful, Shanghai Lianjia's pilot could lead to the adoption of this model in other first-tier and second-tier cities, promoting a more professional service standard across the industry [4].
打破传统中介服务局限 上海链家试点“房客分离”模式
Zheng Quan Ri Bao·2025-06-25 16:12