守住钱袋子·护好幸福家 邮储银行北京分行筑牢金融“安全线”

Core Viewpoint - The Postal Savings Bank of China Beijing Branch is actively promoting financial safety and risk prevention through a series of initiatives aimed at enhancing public awareness of financial risks and illegal activities, ensuring the protection of citizens' financial assets and contributing to social stability [1][6]. Group 1: Public Awareness Campaigns - The theme of the awareness campaign is "Protecting the Wallet, Safeguarding the Family," focusing on educating the public about the methods and risks associated with illegal financial activities [3][5]. - The bank employs relatable storytelling and case studies to convey investment knowledge, emphasizing that "high returns mean high risks" and encouraging rational investment practices [3][5]. - Various legal regulations, such as the "Regulations on the Prevention and Handling of Illegal Fundraising," are promoted alongside real-life case studies to enhance legal awareness among the public [3][4]. Group 2: Community Engagement - The bank has created a strong atmosphere for financial knowledge promotion in its branches, utilizing visual aids and educational materials to make financial information accessible to customers [4][6]. - During the Dragon Boat Festival, the bank integrated traditional cultural elements into its financial education activities, making the learning experience more engaging and memorable for participants [5]. - The bank's outreach efforts include outdoor campaigns targeting communities, schools, rural areas, business districts, and enterprises to disseminate financial knowledge [6]. Group 3: Employee Training and Collaboration - The bank collaborates with law enforcement to enhance employees' abilities to prevent illegal financial activities, conducting joint training sessions focused on recognizing and addressing various types of fraud [7]. - A compliance knowledge competition was organized to strengthen employees' understanding of internal controls and compliance, ensuring safer financial services for the public [7]. - The bank has established a comprehensive financial education plan for 2025, which includes 23 self-initiated educational activities aimed at protecting consumers' financial rights [7].