Core Viewpoint - The report highlights the growth potential of Insta360, a leading brand in the panoramic camera market, projecting a revenue of 5.57 billion yuan in 2024 with a CAGR of 65.3% from 2022 to 2024, and anticipates surpassing GoPro's revenue in Q1 2025 [1][6]. Company Overview - Insta360 was established in 2015 and has become a leader in smart imaging devices, particularly panoramic and action cameras, with its products being popular globally [1]. - The company is expected to achieve revenues close to GoPro's projected 5.76 billion yuan in 2024 [1]. Market Demand and Trends - The demand for smart imaging devices is rapidly increasing in various scenarios, including outdoor sports and vlogging, due to their superior features such as stabilization, wide-angle views, and durability [2]. - The unique "shoot first, frame later" capability of panoramic cameras addresses the needs of sports enthusiasts who cannot focus on framing while engaging in activities [2]. Competitive Landscape - Insta360 holds a dominant market share of 67.2% in the global panoramic camera market, with its ONEX series being the best-selling product [3]. - The global panoramic camera market is projected to grow from 5.03 billion yuan in 2023 to 7.85 billion yuan by 2027, with a CAGR of 11.8% [3]. Product Performance - The ONEX series is expected to sell 1.104 million units in 2024, contributing 52.3% to the total revenue, with an average selling price of 2,642 yuan per unit [3]. - The company ranks second in the global action camera market, which is valued at 31.4 billion yuan in 2023, with a projected growth to 51.4 billion yuan by 2027 [4]. Business Segmentation - The company's revenue is diversified across regions, with China, the US, Europe, and Japan/Korea contributing 23.6%, 23.4%, 23.4%, and 7.8% respectively in 2024 [5]. - The product mix is primarily consumer-oriented, with 85.9% of total revenue coming from consumer-grade products [5]. Financial Projections - The company is projected to achieve net profits of 1.18 billion yuan, 1.62 billion yuan, and 2.28 billion yuan from 2025 to 2027, with a CAGR of 31.9% [6]. - The current stock price reflects a PE ratio of 59 times for 2025, significantly higher than the average PE of 26 times for comparable companies [6].
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