Group 1 - The report "Research on the Development and Protection of Intellectual Property Rights in China's Film and Television Industry (2024)" indicates a resilient film market in 2024, with a 15% year-on-year increase in the registration of film and television works compared to 2023 [1] - The annual retail sales of licensed products in China's domestic market reached 155.09 billion yuan, marking a 10.7% year-on-year growth, with new IP categories in cartoon animation, cultural arts, and film and television variety shows being the most significant [1] - AI technology is reshaping the creative ecosystem in the film and television industry, covering script evaluation, virtual shooting, and post-production effects, with regulatory bodies clarifying the responsibilities for labeling AI-generated content [1] Group 2 - The "Research Report on the Cultivation of Film and Television Talent in Chinese Audiovisual Platforms 2025" highlights the growing importance of online audiovisual platforms in nurturing high-quality film and television talent [2] - A platform ecosystem integrating copyright supply, creative incubation, technical support, and promotional collaboration is forming in China, which benefits the career development of film and television talent [2] - Over the past five years, the company has launched various initiatives to support talent development, resulting in 294 screenwriters and 38 directors having their debut series launched on the platform [2]
聚焦版权保护与人才孵化 多份影视行业分析报告在沪发布
Xin Hua Cai Jing·2025-06-27 08:03