守护“养老钱袋子”！2025上海养老领域防非宣传活动启动

Core Viewpoint - The initiative aims to enhance financial risk awareness and capabilities among the elderly population in Shanghai, ensuring the protection of their retirement funds through a comprehensive anti-fraud campaign [1][2][4]. Group 1: Event Overview - The event titled "Guarding the Money Bag · Protecting the Happy Home" was launched on June 27, 2023, focusing on preventing illegal financial activities and safeguarding the financial interests of the public, particularly the elderly [1][2]. - The event was organized by multiple Shanghai financial regulatory bodies and attended by over 200 representatives from various sectors, including government, financial institutions, and community members [2]. Group 2: Campaign Details - The campaign is part of a broader effort to implement the financial work directives from the central government and aims to create a new educational framework for financial risk prevention that is extensive, continuous, precise, and deeply penetrating [4]. - June is designated as the month for concentrated publicity against illegal fundraising, with the event showcasing over 100 award-winning promotional works that address risks in the fields of retirement and investment [5]. Group 3: Educational Initiatives - The campaign features diverse educational materials, including comics, short films, and illustrated books, which highlight common scams such as "health investment fraud," "emotional manipulation traps," and "AI technology scams," providing rich resources for building a financial safety net [5]. - Future initiatives will focus on a comprehensive risk prevention system that integrates public education, intelligent regulation, and community cooperation, with plans for a series of outreach activities targeting various sectors of society [6].