Is Ford Blue Fueling Model e's Future in the Changing Auto Landscape?

Key Takeaways Ford Blue posted $21B in Q1 2025 revenues, far outpacing the $1.2B from loss-making Model e. Profit from Ford Blue funds Model e's capital-heavy EV and software ambitions. Ford Blue sustains loyalty and innovation with ICE icons and a growing hybrid lineup.The automotive giant, Ford Motor Company (F) , is steadfast in its race toward relevance. As the company electrifies its product lineup through the Model e segment, its legacy Ford Blue segment is the cash engine behind it. The traditional ...