Mercado Ads Scales Up: Can it Become MELI's Third Growth Engine?

Key Takeaways Mercado Ads helps sellers reach shoppers via Product, Brand, Display and Video Ads on and off MELI's platform. Mercado Play launched on 70M TVs with 15K free content hours, expanding video ad inventory for MELI. Now a $1B business, Mercado Ads is MELI's gateway to Latin America's growing digital advertising market.MercadoLibre (MELI) is expanding its ecosystem with increasing momentum in digital advertising, positioning Mercado Ads as a strong candidate for its next core growth engine. Merca ...