北美也爱霸总题材 听花岛副总裁李元君：觉得短剧Low是某些人的偏见

Group 1 - The "2025 China Enterprises Going Global Summit" was held in Shenzhen, focusing on providing a high-end platform for Chinese companies to address challenges in going global and exploring paths for ecological win-win transformation [1] - The summit was co-hosted by the Global Council for Chinese Enterprises Going Global, emphasizing the theme "For an Open World" [1] Group 2 - Li Yuanjun, Vice President of Tinghuadao, expressed optimism about the overseas market for short dramas, predicting a market size exceeding $3 billion this year [3] - Tinghuadao's first overseas market is North America, as it is the largest market for subscription or pay-per-view models, with potential for expansion to Japan, South Korea, and Southeast Asia [3] - Popular themes in North America for short dramas are similar to those in China, with a focus on genres like romance and family dramas, indicating a global trend towards thematic convergence [3] Group 3 - Li Yuanjun addressed concerns about the perceived low quality of short dramas, stating that the format is evolving rapidly and now includes a variety of genres beyond just romance, such as suspense, science fiction, and realism [4] - The main challenge for short dramas going global is localization, with two approaches: translating and dubbing existing foreign dramas or collaborating with local teams in North America and Japan [4] - Over 90% of the overseas short drama market is dominated by Chinese companies, with audience preference focused on quality content rather than the origin of the production [4] Group 4 - The dominance of Chinese short dramas in the overseas market is attributed to the efficiency of the Chinese supply chain, which produces tens of thousands of short dramas annually compared to the limited output of local productions abroad [5] - China's earlier development in short dramas, approximately three years ahead of overseas markets, also contributes to its competitive advantage [5]