百款疆品南下入粤！企业热情推介邀约品鉴

Core Viewpoint - The event "Xinjiang Products Going South, Guangdong Products Going North" aims to promote high-quality products from Xinjiang to the Guangdong market, enhancing regional cooperation and product exchange [2][62]. Group 1: Event Overview - The promotional event took place in Guangzhou, showcasing various Xinjiang specialties such as Kashi melons, Shufu wood apricots, and Yengisar apricots [3][4]. - The event is part of a series aimed at facilitating the exchange of regional products between Xinjiang and Guangdong, with a focus on agricultural products [62]. Group 2: Featured Products - Kashi melon, known for its thick flesh, sweetness, and high sugar content, is highlighted as a premier product from Xinjiang [12][13]. - The Kashi new plum, which will be available in August, accounts for 70% of the national production and is noted for its smooth texture and high sugar content of 24% [20][21]. Group 3: Company Initiatives - Kashi Nanjing Red Agricultural Technology Co., established in 2020, focuses on the entire agricultural value chain from planting to sales, ensuring product quality [15][16]. - The company aims to promote Xinjiang's unique products nationwide, emphasizing health and quality [17]. - The company reported over 30% sales growth for Kashi new plums in 2024, with a 40% increase in online sales and expansion into Southeast Asian markets [24][25]. Group 4: Strategic Collaborations - Xinjiang Yeheyuanyuan Fruit Industry Co. is implementing a "Buy All Xinjiang, Sell All Country" strategy, collaborating with local agricultural resources to build a comprehensive supply chain [31][36]. - The company has established demonstration bases for various fruits, including 250,000 acres for red dates and 30,000 acres for apples [40][41]. Group 5: Future Plans - The event resulted in the signing of five key agricultural product purchase agreements worth 80 million yuan [63]. - Future promotional activities are planned, including a Guangdong food promotion event in Xinjiang, aimed at further enhancing product exchange [64][65].