“别怕，我教您”——农行济南清河街支行的“数字助老”暖心记

Core Insights - The article highlights the importance of assisting elderly customers in using mobile banking services, emphasizing the role of bank staff in bridging the digital divide for this demographic [1] Group 1: Customer Interaction - A bank manager actively engages with an elderly customer who is unfamiliar with mobile banking, demonstrating a personalized approach to customer service [1] - The manager provides step-by-step guidance on how to use the mobile banking app, ensuring the customer feels comfortable and secure in using the technology [1] Group 2: Technology Adoption - The article illustrates that elderly customers are not merely passive observers of the digital age but can be active participants with the right support [1] - By teaching elderly customers how to navigate mobile banking, the bank fosters trust in technology and enhances the overall customer experience [1] Group 3: Service Philosophy - The bank's approach is centered on patience and understanding, recognizing that teaching technology to older customers involves more than just technical skills; it is about building confidence and trust [1] - The manager's commitment to helping the elderly customer reflects a broader philosophy of customer service that prioritizes empathy and support in the financial sector [1]