房产经纪人“反内卷”？报告称 三成经纪人日工作6-8小时

Core Insights - The report by 58 Tongcheng and Anjuke highlights the evolving landscape of the real estate agent profession, emphasizing a younger and more educated workforce [1][2] - The average working hours for real estate agents are decreasing, with 41.7% working 8-10 hours daily, while 32.9% work 6-8 hours, attributed to improved efficiency and work distribution [1][2] - The gender representation among real estate agents is increasing, with women making up 42.2% of the workforce by 2025, a 4 percentage point increase from 2022 [1][2] Demographics and Employment Trends - The primary age group of real estate agents is 31-40 years, consistently representing 37.8% of the workforce, while the proportion of agents over 40 is rising [2] - A significant 57.2% of agents have over three years of experience, with 23.3% having 5-10 years in the industry [2] - The income structure is shifting towards second-hand property transactions, which now account for 56.3% of agents' core business [2] Technology Adoption - Over 50.1% of real estate agents have utilized AI tools in their work, with the highest usage in first-tier and new first-tier cities [3] - In Guangzhou, 55.9% of agents use AI tools, while in Hangzhou, the figure reaches 80.4%, the highest among key cities [3] Market Confidence - A notable 76% of real estate agents express confidence in the 2025 real estate market, an increase from 70% the previous year [3]