电影投融资市场应减少“中间商赚差价”

Group 1 - The film market is experiencing a downturn post-Spring Festival, with the summer box office starting poorly, highlighted by the underperformance of "酱园弄.悬案" which grossed only 3.19 billion yuan in its first nine days and is projected to earn less than 5 billion yuan overall [1][2] - June 2023 saw a total box office revenue of 1.8 billion yuan, marking the worst performance in nearly a decade, excluding the pandemic-affected year of 2020 [1] - The rising production costs are identified as a critical issue for the industry, with production costs increasing significantly over the years, as noted by the chairman of Wanda Film, who stated that the cost of producing a film has escalated from 12 million yuan to over 120 million yuan [1] Group 2 - The increasing costs have led to longer lists of co-production companies, resulting in more loss-making projects, ultimately burdening listed film companies and investors [2] - There is a significant information gap between producers and investors, causing a decline in the number of large-scale film projects being initiated in China, turning film investment into an insular capital game [2] - To address the high costs, a dual approach is suggested: leveraging technology to reduce production costs by 15% to 40% and improving the investment return system through industry association-led reforms to create transparent cost structures [2]