The Trade Desk: Strong Buy On Kokai's Transformative Impact

Group 1 - The Trade Desk, Inc. (NASDAQ: TTD) is initiated with a Strong Buy rating and a price target of $132, indicating a positive outlook for the company's stock performance [1] - The Trade Desk provides a cloud-based platform that enables agencies and brands to execute optimized digital campaigns, focusing on media buying [1] - Moretus Research emphasizes a structured framework for identifying companies with durable business models and mispriced cash flow potential, aiming for clarity and conviction in investment decisions [1] Group 2 - Moretus Research combines rigorous fundamental analysis with a judgment-driven process, avoiding noise and overly complex forecasting to deliver high-quality equity research [1] - The research coverage focuses on underappreciated companies undergoing structural changes or temporary dislocations, where dispassionate analysis can lead to asymmetric returns [1] - Valuation methods used by Moretus Research are based on sector-relevant multiples tailored to each company's business model and capital structure, emphasizing comparability and relevance [1]