Core Insights - The 2024 China Outbound Tourist Satisfaction Index is reported at 80.06, indicating a "satisfied" level among outbound tourists [1] - The satisfaction level is attributed to the steady recovery of the outbound tourism market and the evolving expectations and demands of tourists [1] - The establishment of a "Global Tourism Consumption Laboratory" by the China Tourism Research Institute and Fliggy aims to enhance understanding of consumer behavior in the tourism sector [1] Summary by Categories Satisfaction Index - The outbound tourist satisfaction index for 2024 stands at 80.06, which falls within the "satisfied" range [1] Market Recovery - The report highlights a steady recovery in the outbound tourism market, with increasing expectations and demands from tourists contributing to the satisfaction levels [1] Collaborative Initiatives - The China Tourism Research Institute and Fliggy are collaborating to create a "Global Tourism Consumption Laboratory" to further research on outbound tourist satisfaction [1] - This initiative aims to provide insights for global destinations and tourism businesses to better understand consumer patterns [1]
报告称去年中国出境游客满意度指数处于“满意”区间
news flash·2025-06-30 07:00