加码促消费，金融“活水”来助力

Group 1 - The core viewpoint emphasizes the importance of boosting consumption as a key point for expanding domestic demand and stabilizing growth, with financial institutions playing a crucial role in this effort [1] - The People's Bank of China, in collaboration with six other departments, has released guidelines outlining a "roadmap" for financial support to enhance and expand consumption, focusing on six areas including increasing consumer capacity and optimizing the consumption environment [1] - In Nanjing, financial institutions and industry regulators are actively working to channel financial resources into the consumption sector, exemplified by the establishment of service stations that provide convenient financial services to small and micro enterprises [1] Group 2 - The financial roadmap includes increasing credit supply to sectors such as wholesale and retail, catering, housekeeping services, and elder care, with a focus on developing credit products suitable for small and micro enterprises [2] - Nanjing's Kuaiyijie Housekeeping Service Company has begun insuring its employees through a partnership with a local insurance company, providing coverage for workplace injuries and liability, which benefits both employees and the company financially [2] - Multiple insurance companies in Nanjing, including Pacific Insurance and Ping An Insurance, are promoting commercial insurance for housekeeping staff, enhancing the security of the service sector [3] Group 3 - The financial roadmap also explores effective channels for supporting new types of consumption, such as digital, green, and health-related consumption [5] - The "Su Chao" sports event, running until November, has attracted significant attention, with specialized insurance products being offered to ensure the safety of participants and staff, while also enhancing the visibility of sponsoring banks [5] - Financial institutions are leveraging sponsorships and insurance products to support the sustainable development of the sports industry, thereby stimulating sports consumption [5]