为塞北奉上甜甜的夏季消暑茶！英德红茶连续第二年走进呼和浩特

Core Viewpoint - Yingde Black Tea is participating in the 13th China (Hohhot) Tea Industry Expo, showcasing its high-quality tea products to meet the growing demand in Northern China during the summer season [4][12][42]. Group 1: Event Participation - Yingde Black Tea will be featured at the T18 booth during the expo from July 4 to July 7, 2023, alongside eight other tea companies [4][5][42]. - The event aims to provide a diverse range of high-quality tea options for tea enthusiasts in the Northern, Northeastern, and Northwestern regions of China [5][12][42]. Group 2: Brand Value and Market Strategy - Yingde Black Tea has been recognized as the "No. 1 Brand Value in Chinese Black Tea," with a regional public brand value of 5.178 billion yuan, reflecting an 8.5% increase [20]. - The tea industry in Yingde is strategically positioned to achieve a comprehensive output value exceeding 10 billion yuan by 2025, with current tea garden area reaching 181,600 acres and over 880 tea enterprises [22][23]. Group 3: Cultural and Economic Significance - Hohhot serves as a crucial hub for tea trade along the ancient "Tea Road," linking China with Mongolia, Russia, and Eastern Europe [6][7]. - The establishment of the Yingde Black Tea Promotion Center in Hohhot marks the fifth regional strategic base, enhancing connections between Northern markets and Yingde's premium tea supply [36][38][40]. Group 4: Consumer Engagement Activities - A tea tasting competition titled "China's No. 1 Black Tea Brand - Yingde Black Tea Tasting Competition" will take place during the expo, allowing attendees to sample various styles of Yingde Black Tea [26][28]. - Participants will have the opportunity to vote for their favorite tea company, with the highest-rated company receiving the title of "Tea King" [31][35].