Core Viewpoint - Yunmen Liquor Industry is integrating traditional Chinese liquor culture with modern fashion through a creative competition, aiming to engage the younger generation and promote national cultural pride [4]. Group 1: Competition Overview - The competition is titled "2025 Yunmen Re-creation Plan · OPEN CALL Fashion Week" and is in collaboration with the 19th China Super Model Contest [4]. - Participants are invited to reinterpret the cultural essence of Yunmen liquor through fashion design, with a chance to win substantial prizes [4]. Group 2: Cultural Elements - Participants can choose from three cultural elements for their designs: 1. Qingzhou liquor culture, including bottle patterns and cultural symbols [4]. 2. The term "Qingzhou Congshi" from ancient poetry referring to fine wine [5]. 3. Yunmen impressions, such as Yunmen Mountain and related cultural motifs [6]. Group 3: Participation Process - The competition involves four steps: 1. Creative design incorporating selected cultural elements [8]. 2. Recording a video showcasing the design [10]. 3. Uploading the video to Douyin with a specific hashtag [12]. 4. Evaluation based on online likes (30%) and expert reviews (70%) [12]. Group 4: Timeline and Awards - Video submission period is from June 14 to July 10, with results announced on July 13 for offline and July 15 for online [13]. - Awards include: - First Prize: 1 bottle of Yunmen Congshi commemorative liquor (retail price ¥9988) and ¥2000 cash [17]. - Second Prize: 3 boxes of Yunmen Chen Nian (retail price ¥2808) [19]. - Third Prize: 6 boxes of Qingzhou Chen Nian (retail price ¥948) and ¥500 cash [22]. - Excellent Award: 20 Yunbao card game gift boxes (retail price ¥188) [24].
“2025云门再造计划·OPENCALL时装周”挑战赛征集中
Qi Lu Wan Bao·2025-07-01 03:45