Group 1 - The summer consumption boom is sweeping across the country, driven by innovative integration of cultural tourism, agricultural livestreaming, and health experiences, which are enhancing consumption scenarios and becoming a significant growth point for domestic demand [2] - Jiangsu Province's city football league is leveraging "football + cultural tourism" to attract fans and tourists, allowing them to enjoy both the excitement of football and the local scenic beauty [4][6] - Xinjiang's Turpan is experiencing a surge in visitors for sand therapy, with local efforts to integrate sand therapy with tourism and wellness, creating a distinctive health brand [8][10] Group 2 - The end of the college entrance examination has sparked a consumption wave in Urumqi, Xinjiang, with digital products, beauty services, and driving lessons becoming popular among students [13][15] - Guangdong's Shanwei City is revitalizing the lychee industry through the integration of livestreaming, cold chain logistics, and agricultural tourism, creating new consumption scenarios [17][19] - Hebei's Anping County is activating red education consumption through a diverse cultural dissemination matrix, with a notable increase in visitors to the first rural branch of the Communist Party's memorial hall, which saw a 65% increase in visitor numbers in the first half of the year [21][23]
新华视点｜暑期消费“热”起来 多地业态创新点燃夏日经济引擎
Xin Hua She·2025-07-01 08:43