Treasure Global Subsidiary Tien Ming Partners with Taxieco to Reinvent Last-Mile Delivery for Malaysia’s Digital Economy

Core Insights - Treasure Global Inc. has formed a strategic partnership with Taxieco New World Limited to enhance grocery logistics for SMEs in Malaysia through real-time tracking and IoT integration [1][2][5] - The collaboration aims to improve operational efficiency and support small business growth while contributing to regional economic development [1][2][4] Company Overview - Treasure Global operates as a leading e-commerce platform in Malaysia, with its subsidiary Tien Ming Distribution focusing on grocery delivery services [1][7] - The company’s flagship product, the ZCITY Super App, has attracted over 2.9 million registered users as of March 2025, positioning it as a key player in the digital economy [7] Industry Context - The online grocery delivery market in Malaysia is projected to reach US$2.50 billion in 2025 and grow to US$4.03 billion by 2030, reflecting a compound annual growth rate (CAGR) of 9.9% [4] - The growth is driven by consumer preferences for fresh, locally sourced products and the demand for convenient, tech-enabled grocery delivery solutions [4]