Ford sales jump 14% in the second quarter, well above industry forecast

Group 1: Ford Sales Performance - Ford sales rose 14.2% during the second quarter compared to the year-earlier period, significantly exceeding the estimated industry increase of 1.4% [1] - New vehicle sales for the second quarter totaled 612,095, driven by gains in F-Series trucks and electrified vehicles [1] - F-Series trucks achieved their best second quarter since 2019, increasing 11.5% to 222,459 units sold [1] Group 2: Electrified Vehicle Sales - Sales of Ford electrified vehicles reached 82,886 during the second quarter, marking a 6.6% increase from 2024 [2] - However, pure EV sales experienced a 31.4% decline, while hybrid sales rose by 23.5% [2] - For the first half of the year, Ford sold a record 156,509 EVs and hybrids, reflecting a 14.7% increase from the same period last year [2] Group 3: Industry Forecasts and Trends - Auto industry forecasters Cox Automotive and Edmunds projected new vehicle sales would increase by 1.7% and 2%, respectively, for the second quarter compared to the previous year [3] - The forecasts were supported by a strong market in April and early May, although June sales were anticipated to be softer [3] Group 4: Market Conditions - Earlier this year, tariffs of 25% on imported vehicles and auto parts were implemented, initially boosting demand from price-sensitive buyers [4] - Analysts predict that the increase in demand may diminish if higher prices persist [4] - South Korean automakers Kia and Hyundai reported their best-ever first-half sales results, with increases of 8% and 10% from a year ago, respectively [4]