Alphabet(US:GOOGL) 智通财经网·2025-07-01 23:40Core Insights - Google is leveraging its valuable Doodle space to promote its latest AI search product, AI Mode, amidst increasing competition from AI startups [1] - AI Mode is designed to provide a chatbot-like experience for complex user queries, supported by Google's flagship AI model, Gemini [1] Group 1 - Google Doodle is the most valuable advertising space for Alphabet, used to showcase AI Mode on the Chrome browser and Google homepage [1] - The promotion of AI Mode comes as Google faces competition from companies like OpenAI, Anthropic, and Perplexity AI [1] - AI Mode allows users to ask questions via text, voice, or images, making it easier to obtain answers to complex queries that previously required multiple searches [1] Group 2 - In May, Google tested displaying AI Mode directly below the search bar, replacing the long-standing "I'm Feeling Lucky" button [2]