长三角议事厅·周报｜“场景＋协同”驱动长三角消费升级

Group 1 - The core viewpoint is that the Yangtze River Delta is reshaping the consumer market landscape through innovative scenarios, with a focus on creating immersive and interactive consumption experiences [1][2][3] - The 2025 Shanghai Best Tourism New Scenario Competition revealed 66 award-winning projects that outline the upgrade path for consumer scenarios in the Yangtze River Delta [1] - Various regions are implementing policies to support scene innovation, leading to a collaborative evolution in consumption rather than isolated efforts [1][3] Group 2 - Jiangsu is innovating with a "sports + culture + night shopping" integration path, significantly boosting consumer engagement through events and promotions [2] - Shanghai is actively designing consumption scenarios and policies, with initiatives like the "Elderly Fashion Consumption Street" attracting over 200 million visitors annually [2] - The "Satisfaction Consumption Yangtze River Delta" initiative aims to enhance consumer rights and optimize the consumption environment through collaborative governance [3] Group 3 - The Yangtze River Delta is accelerating urban-rural consumption integration, enhancing logistics networks and improving consumer facilities in rural areas [4] - Digital technologies are becoming foundational capabilities in the consumption ecosystem, with innovative projects showcasing the integration of technology and consumer experiences [4] - The region is facing challenges such as cross-regional regulatory coordination and urban-rural consumption disparities, prompting the exploration of practical solutions [5] Group 4 - The Yangtze River Delta is establishing a global benchmark for consumption transformation, combining human-centered experiences, digital infrastructure, and regional governance [5] - The G60 Science and Technology Innovation Corridor is fostering cross-regional collaboration in technology and industry, enhancing global competitiveness [6] - The launch of the "Conference City" fund in Hangzhou aims to empower the sports and exhibition industries, promoting large-scale consumer events [7]