杭州80多家企业集中学习跨境电商实战技能

Core Viewpoint - The training program aims to enhance the capabilities of Hangzhou enterprises in cross-border e-commerce and international market expansion by cultivating high-level marketing talents with both local and international perspectives [1][2] Group 1: Training Program Overview - The training program is organized by Hangzhou Trade Promotion Council and other local institutions, targeting over 80 outward-oriented enterprises in Hangzhou [1] - The program lasts for three days and focuses on addressing the "last mile" challenges faced by companies going abroad [1] Group 2: Curriculum and Practical Application - The curriculum is designed to be systematic and practical, addressing the pain points of enterprises in cross-border e-commerce [1] - Experts from various sectors, including platforms, universities, service providers, and enterprises, deliver lectures on key areas such as AI empowerment, brand internationalization, platform operations, and risk avoidance [1] - A significant highlight of the training is the practical component, where participants visit Alibaba International Station and Lianlian Digital for hands-on experience and insights into the latest policies and tools [2] Group 3: Future Support and Development - The Hangzhou Trade Promotion Council plans to continue optimizing international services for enterprises and deepen the integration of industry and education to support the cultivation of high-level cross-border e-commerce talents [2] - The initiative aligns with the goal of promoting high-level openness and strengthening the city's global market presence [1][2]