2025海洋月全景报告出炉！国贸地产玩出海洋新花样

Core Viewpoint - The company successfully expanded its Ocean Month initiative across multiple cities in China, focusing on marine ecological protection and cultural dissemination, marking its second consecutive year of this campaign [1][9][21]. Group 1: Event Overview - The Ocean Month activities took place in eight cities including Xiamen, Beijing, Shanghai, Guangzhou, Nanchang, Quanzhou, Nanjing, and Chengdu, featuring a variety of events aimed at promoting marine conservation [1][9]. - Over 150 events were conducted nationwide, with online engagement reaching nearly 1 million and offline participation exceeding 600,000 [9][21]. Group 2: Interactive Installations and Community Engagement - An interactive installation named "Give Me Five" attracted over 500,000 visitors, becoming a new social media hotspot in Xiamen [5][9]. - Various marine-themed activities were organized in different cities, such as DIY workshops and community events, engaging hundreds of families and promoting participation [7][9]. Group 3: Long-term Environmental Mechanisms - The initiative emphasized community involvement, transforming marine protection awareness into actionable behaviors through innovative programs like the "Blue Ocean Guardian" points system [11][13]. - The company collaborated with media, educational institutions, and NGOs to create a cooperative model for social engagement in environmental protection [13][18]. Group 4: Commitment to Sustainable Development - The company integrates environmental principles into its operations across various sectors, including real estate development, education, and property management, contributing to urban sustainability [23][21]. - Future plans include continuing to deepen the commitment to environmental initiatives, ensuring that marine conservation becomes a part of daily community life [26][21].