LLYC revives iconic protest banners in new campaign 'Signs of Pride,' going back to the roots of the LGBTQ+ Rights Movement

Group 1 - The campaign "Signs of Pride" aims to address the rollback of LGBTQ+ rights globally, highlighting over 90 legislative changes in the past three years and the criminalization of homosexuality in 62 countries [1][10] - LLYC, in collaboration with various LGBTQ+ organizations, is reviving original protest banners from the first Pride marches to honor the history of queer activism and inspire current action [2][4][10] - The initiative features a short film with senior LGBTQ+ activists, showcasing their stories and connecting past struggles to present challenges faced by the community [5][7] Group 2 - The campaign will be visible in major cities like Bogotá, Mexico City, Madrid, and Santiago de Chile, emphasizing the importance of collective memory and resistance [4][10] - LLYC has a commitment to diversity and inclusion, recognized as one of the Best Places to Work for LGBTQ+ Talent in 2024, and has previously developed impactful campaigns [7][8] - The project includes a web experience that allows viewers to explore the history of the original banner holders and their relevance to today's struggles [6][10]