Rubicon Organics Launches 1964 Supply Co.™ All-in-One FSE Resin Vapes in Canada

Core Viewpoint - Rubicon Organics Inc. is launching its new 1964 Supply Co.™ All-in-One Full Spectrum Extract Resin Vapes in the Canadian market, expanding its product offerings in the premium cannabis segment [1][4]. Product Launch - The new All-in-One device follows the successful launch of 510 FSE resin vape cartridges in May 2024, designed for convenience and delivering high-quality FSE resin [2]. - The first AIO product will feature Comatose, a best-selling SKU, in a 0.5 gram format, aimed at providing an attractive price point and broad consumer accessibility, with a rollout planned across major provinces in Canada [3]. Strategic Growth - The launch is part of the company's growth strategy to attract consumers from the legacy market by offering high-quality products at compelling value, setting a new standard in a vape segment dominated by distillate-based products [4]. - Rubicon plans to introduce two additional AIO offerings by the end of 2025, indicating a commitment to expanding its product line [3]. Company Overview - Rubicon Organics is recognized as a leader in certified organic and premium cannabis, with a vertically integrated model and strong national distribution [6]. - The company has recently acquired a facility in Hope, BC, which will increase production capacity by over 40%, supporting future growth in both domestic and export markets [7]. Market Position - As the Canadian cannabis market rationalizes and global demand for high-quality cannabis increases, Rubicon's focus on premium quality, innovation, and operational execution has led to consistent revenue growth and positive Adjusted EBITDA [8]. - The company is positioned at the forefront of the premium cannabis segment, leveraging proprietary genetics and award-winning products to enhance its brand equity and consumer loyalty [8].