Snowsky Salt(SH:600929) Nan Fang Du Shi Bao·2025-07-03 12:16Core Viewpoint - Xue Tian Salt Industry is expecting a significant decline in its net profit for the first half of 2025, projecting a decrease of 76.34% to 80.29% compared to the previous year, primarily due to macroeconomic factors and a drop in market prices for some products [2] Company Performance - The company anticipates a net profit of between 64.78 million to 77.74 million yuan for the first half of 2025, down from a decrease of 251 million to 263.4 million yuan year-on-year [2] - Xue Tian Salt Industry's net profit for 2024 was only 303 million yuan, which is a 50% reduction compared to 2023 and less than 40% of the 838 million yuan recorded in 2022 [2] - In Q1 2025, the company's revenue was 1.131 billion yuan, reflecting a year-on-year decline of 27.24%, with net profit dropping over 85% to 26.7 million yuan [2] Distribution Network Changes - By the end of 2024, the number of distributors for Xue Tian Salt Industry decreased by over 3,000, primarily due to a reduction in distributors outside the province as part of a strategy to upgrade marketing and optimize customer relationships [3] - In Q1 2025, the downward trend in the number of distributors continued, with a reduction of over 2,000 [3] Market Conditions and Industry Outlook - The company attributes its performance decline to macroeconomic conditions and market price drops, facing skepticism from investors regarding the severity of its decline compared to peers like Su Yan Jing Shen, which have not experienced similar downturns [3] - Xue Tian Salt Industry's response to investor concerns highlighted differences in product structure and regional markets compared to competitors [3] - The company’s main businesses are salt and soda ash, with the latter expected to face production capacity constraints due to environmental policies related to carbon neutrality [4] - The salt industry is anticipated to evolve towards marketization and diversification, with increasing demand for high-end salt products driven by health-conscious consumer trends [4]