Group 1 - The "618" shopping festival has highlighted both consumer enthusiasm and emerging disputes within the e-commerce sector [1][2] - Refund issues accounted for 16.858% of all online consumer complaints during the "618" period, with other significant complaint categories including arbitrary refunds (13.779%) and product quality issues (8.716%) [1] - Merchant complaints during the same period showed that refund issues also dominated, making up 16.16% of complaints, followed by arbitrary refunds (12.10%) and product quality (9.38%) [1] Group 2 - The data from the "618" shopping festival reveals contradictions in the e-commerce ecosystem, where consumer spending is encouraged by policy benefits, yet issues like excessive consumer protection and opaque penalty mechanisms are prevalent [2] - The high incidence of refund issues and disputes over arbitrary refunds indicate a misalignment between user experience and merchant survival rights, suggesting a need for e-commerce platforms to balance user-centric approaches with ecosystem sustainability [2] - There is a call for improved dispute resolution mechanisms to prevent short-term strategies from undermining long-term trust in the e-commerce sector [2]
今年“618”购物节期间 退款问题在网络消费投诉中居首
Zheng Quan Shi Bao Wang·2025-07-03 15:04