朝阳区市场监管局成功举办全球数字经济大会“数智广告产业创新与发展”专题论坛

Group 1 - The Global Digital Economy Conference focused on the innovation and development of the digital advertising industry, highlighting the positive growth trend in China's advertising sector [1] - The advertising industry in China is projected to exceed 1.5 trillion yuan in revenue by 2024, maintaining its position as the second-largest market globally [1] - The digital transformation of the advertising industry is progressing steadily, with innovation indicators expected to rise to 124.2 points in 2024, reflecting a year-on-year increase of 9.9% [1] Group 2 - Beijing's digital regulatory ecosystem is being constructed to support the development of the digital advertising industry through policy supply, industrial clustering, and financial empowerment [3] - Chaoyang District is recognized for its significant role in leading the advertising industry, leveraging its dense resources and strong capabilities in advertising operations [3] - The district aims to create a new ecosystem of collaborative growth by utilizing cultural resources and advanced technology to enhance advertising operations [3] Group 3 - Key industry leaders discussed global advertising trends and the application of artificial intelligence in advertising during the forum, emphasizing the importance of innovation and governance in AI advertising [4] - The forum attracted over a hundred companies from the advertising industry, showcasing Chaoyang District's leadership in promoting digital transformation and high-quality development in advertising [6] - The local market authority is committed to enhancing service quality and efficiency in the advertising industry, contributing to Beijing's status as a global digital economy benchmark city [6]