视频模型赛道“热闹”起来，变现仍是大难题

Core Insights - The video modeling sector has recently gained attention with several companies launching new products, including 生数科技's Vidu, MiniMax's Hailuo-02, and 百度's MuseSteamer, targeting professional video content creators [1] - Despite the excitement in AI, the competition in video modeling is expected to be less intense than in large language models due to limitations in training data [1] - The market is seeing a mix of large tech companies and startups like 爱诗科技 and MiniMax, which are accelerating product iterations and commercialization efforts [1] Company Developments - MiniMax's founder highlighted the complexities of video processing, which requires significant infrastructure and patience due to the scarcity of open-source video content [2] - Investment interest in video models is shifting from team quality to technical and commercialization capabilities as the market matures [2] - Some platforms are attempting to position themselves as the "TikTok of video models," but market response has been lukewarm due to high cost pressures and challenges in monetization [2] Commercialization Strategies - Video models are being commercialized through two main models: To C (consumer) and To B (business), with pricing varying significantly [4] - 快手可灵 has reported an annual recurring revenue (ARR) exceeding $100 million, while other companies' revenue data remains opaque [4] - 生数科技 and MiniMax are actively expanding their commercial applications, with MiniMax's Hailuo generating over 370 million videos since its launch [4] Market Outlook - The global AI video generator market is projected to grow from $614.8 million in 2024 to $2.5629 billion by 2032, with a compound annual growth rate (CAGR) of 20.0% [4] - 生数科技's founder anticipates accelerated commercialization of video models this year, with a diverse market landscape expected to emerge [4] - Overcoming the gap between costs and monetization remains a critical challenge for participants in the video modeling sector [4]