Core Viewpoint - The recent guidelines issued by the People's Bank of China and six other departments aim to enhance financial support for consumption, focusing on improving payment services and experiences for consumers, particularly in key consumption areas such as food, housing, transportation, tourism, shopping, entertainment, and healthcare [1] Payment Experience Enhancement - The rapid development of mobile payments in China has led to an increased need for inclusive payment services for foreign visitors who may prefer cash or card payments. From 2019 to May 2025, the total transaction volume for "foreign card binding" and "foreign wallet usage" reached 3.79 billion transactions, amounting to 604.39 billion yuan [2] - Daily average transactions for these services reached 1.2193 million, with a daily average transaction amount of 16.997 million yuan by May 2025, reflecting year-on-year growth of 185% and 135% respectively [2] Increased Acceptance of Mobile Payments - The acceptance of mobile payments among foreign visitors has significantly improved, with WeChat Pay transactions for foreign cards tripling compared to the previous year. New users can enjoy fee waivers for the first 60 days after binding their foreign cards [3] - Alipay reported a more than 200% increase in usage among inbound tourists from January to May this year, with a 400% increase in transaction volume on the first day of the Dragon Boat Festival [3] Policy Incentives and Consumer Engagement - The "old-for-new" consumption promotion policies have been actively supported by payment platforms like China UnionPay, WeChat Pay, and Alipay, facilitating the distribution of subsidies and enhancing consumer engagement [5] - By May 2025, UnionPay had supported the redemption of over 80 billion yuan in national subsidies, directly stimulating consumption by over 500 billion yuan and benefiting 64 million consumers [5] Digital Currency Innovations - The digital yuan has seen service upgrades, including the expansion of "tap and go" access for public transport in Shanghai, allowing seamless travel for both locals and foreign visitors [7] - The digital yuan hard wallet is gaining popularity among foreign tourists and various demographic groups due to its low entry barriers and wide application scenarios [8] Future Outlook - The digital yuan's promotional activities have not only increased its adoption but also boosted sales in local businesses, with significant transaction volumes reported by banks involved in the initiative [9] - Analysts suggest that enhancing the stability and reliability of the digital yuan system while expanding its application scenarios will be crucial for its future growth [9]
便捷支付服务升级优化体验
Jing Ji Ri Bao·2025-07-06 21:47