一次旅程里的入境游微观察

Core Viewpoint - The "China-Greece Internet Celebrity Tour" event showcased the cultural and tourism exchanges between Sichuan and Greece, highlighting improvements in inbound tourism services in Sichuan [3][4]. Group 1: Communication Improvements - The event featured Greek influencers who experienced enhanced communication services, such as professional English-speaking guides at tourist sites, addressing previous language barriers for inbound tourists [4]. - Sichuan's efforts to improve communication include a plan to support the development of small language tour guide teams and volunteer services, making it easier for tourists from Southeast Asia and other regions to receive guidance in their native languages [4]. Group 2: Payment Convenience - The introduction of seamless payment options for tourists was evident, with influencers able to make purchases easily at various attractions using QR codes and credit cards [5]. - Sichuan is actively promoting payment convenience for inbound tourism, with over 65,120 merchants accepting foreign cards and extensive ATM support for cash withdrawals, ensuring that tourists can transact like locals [5]. Group 3: Tourism Growth Metrics - As of July 1, 2023, Chengdu's airport reported over 3 million inbound and outbound passengers, marking an 11.2% year-on-year increase, while the number of flights increased by 15.7%, indicating a robust recovery in tourism [5].